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Welcome to Ruba Rewards

MAKE EVERY PURCHASE MORE REWARDING


Join Ruba Rewards to get more of what you love!

Be the first to discover new launches and VIP experiences, and receive insider offers, rewards, and exclusive benefits!

HOW IT WORKS

1/3
SHOP

SHOP

Shop as usual and enjoy your favorite pieces

2/3
EARN

EARN

Earn points** with every purchase and more.

3/3
REDEEM

REDEEM

Use your points with ease:
1 point = 1 SAR.

** Points are earned on the purchase amount excluding VAT
** Points are not earned when paying with points (in full or in part)
** Points expire 1 year from the date they were earned

WHAT YOU GET

Enjoy 10% off
as a welcome
reward
WELCOME 10 WELCOME 10
Enjoy 10% off
as a welcome
reward
Celebrate
with a special
birthday
discount
BIRTHDAY GIFT BIRTHDAY GIFT
Celebrate
with a special
birthday
discount
Unlock
your discount
as you reach
higher tiers
ANNUAL REWARD ANNUAL REWARD
Unlock
your discount
as you reach
higher tiers

TIER PROGRESSION

JADE
JADE
SILVER
SILVER
GOLD
GOLD
JADE

0+ SAR

JADE

Earn rate
0.09 Points (per 10 SAR)

Burn rate
1 Point = 1 SAR

Welcome 10
10% Off (Valid once on join)

SILVER

20,000+ SAR

SILVER

Earn rate
0.17 Points (per 10 SAR)

Burn rate
1 Point = 1 SAR

Birthday gift
5% Off

Annual reward
5% Off

GOLD

50,000+ SAR

GOLD

Earn rate
0.26 Points (per 10 SAR)

Burn rate
1 Point = 1 SAR

Birthday gift
7% Off

Annual reward
10% Off

USING YOUR REWARDS

Your cart

Your cart

Sign in to see your points and rewards in your cart

Your mobile wallet

Your mobile wallet

Save your digital card in your phone’s wallet for seamless use of rewards and points in-store.

Your phone number

Your phone number

Use your registered number to access rewards, to earn and redeem points in-store.

TRACKING YOUR REWARDS

Your phone

Your phone

Receive a points recap after every purchase directly on WhatsApp

Rubaiyat.com

Rubaiyat.com

View your points history and available rewards in the “Ruba Rewards” tab under “My Account” when signed in

LOCATIONS

You can use your points and rewards at Rubaiyat, as well as with our partner brands including Boucheron and Frette, in Jeddah, Riyadh, and online.
For a full list of stores, addresses, and contact details:
VIEW STORE LOCATIONS
LOCATIONS

FAQS

CREATING & MANAGING YOUR ACCOUNT
How do I join Ruba Rewards?

You can join Ruba Rewards in a few simple ways:

Online:
On sign-in / sign-up: If you’re not already a Ruba member, you’ll be prompted to join.
In your cart: Sign in / Sign up in the "Ruba Rewards" section of the cart to access your rewards.
On the Ruba page: Visit Rubaiyat.com/pages/ruba and sign up.

In-store:
Ask a member of our team, and they will create your Ruba account.

How do I access Ruba once I have an account?

Use the email linked to your Ruba account to sign in at Rubaiyat.com.
Use your phone number or digital card to transact in-store.

Online:

Use your rewards via your cart:
Once signed in, you’ll see your points and available rewards under "Ruba Rewards" in your cart.

Track your rewards via your Ruba Rewards account:
For your points balance, history and available rewards, go to the "Ruba Rewards" tab under "My Account" in the main navigation. Here, you can also edit your Ruba profile information.

I signed up to Ruba in-store. How do I access it online?

Sign in with your preferred email at Rubaiyat.com, then enter your registered Ruba phone number. Your phone number will identify your Ruba profile, allowing you to connect your email to your account. Once your email is linked, you’ll only need your email to sign in to Ruba online.

Important note: If your Ruba account is already linked to an older email, you can overwrite your old email with the new one you entered on sign in. Alternatively, you can keep the old email by restarting the journey and signing in with that email instead.

Where can I manage my Ruba Rewards account on Rubaiyat.com?

Sign in and go to "My Account" at the bottom of the main navigation menu. The "Ruba Rewards" tab will appear next to "Profile" and "Orders". There, you can view your points balance, transaction history, available rewards, and update your profile details.

How do I update my phone number, email or other profile information?

Online:
Sign in at Rubaiyat.com and go to "My Account" at the bottom of the main navigation menu. The "Ruba Rewards" tab will appear next to "Profile" and "Orders". Here you can update profile details, such as your name, phone number, birthday, language preference and gender.

Changing your phone number:
You can change your phone number under "Edit My Profile". You’ll need to verify your new phone number via OTP.

Changing your email:
Make sure you’re signed out, then sign in with your new email and enter your registered Ruba phone number. This will identify your Ruba profile and allow you to overwrite your old email with the new one.

In-store:
Ask a member of our team to help update your profile information.

Contact Customer Care:
Contact Customer Care at rubaiyat.com/pages/customer-care to update your profile information.

How do I add my digital card to my mobile wallet?

After any online or offline purchase, you’ll receive an e-receipt to your registered phone number. Open it and tap on the "Add to Wallet" button in the "Wallet Loyalty App" section to save it to your phone's wallet.

How do I merge, cancel, or delete my Ruba Rewards account?

For any of these requests, please contact Customer Care at rubaiyat.com/pages/customer-care

POINTS EARNING & BURNING
Where can I find my points balance?

You can check your points in a few easy ways:

WhatsApp: You’ll receive a points recap via WhatsApp after every purchase.
In your cart: Sign in on Rubaiyat.com to see your points balance under "Ruba Rewards" in your cart.
Your Ruba Rewards account: Sign in on Rubaiyat.com, go to "My Account" in the navigation menu, then click the "Ruba Rewards" tab to see your points balance and transaction history.
Your digital card: Add it to your mobile wallet for easy access to your points and seamless in-store use. The download link is in the e-receipt received after any online or offline purchase.
In-store: Visit any store and our team can share your points balance and rewards with you.

How do I earn points?

Earn points on eligible purchases online at Rubaiyat.com and in-store in Jeddah and Riyadh. Points are calculated excluding VAT and are not earned when paying with points (fully or partially).

Earning rates vary by tier:
Jade: 0.09 per SAR 10
Silver: 0.17 per SAR 10
Gold: 0.26 per SAR 10

How do I redeem my points?

Online: Sign in and apply your points in your cart before checkout.
In-store: Show your digital card or provide your registered phone number, and our team will apply your points at checkout.

1 point = 1 SAR.

How long does it take to receive points after a purchase?

Points are added instantly after your purchase. You can check your points in a few easy ways:

WhatsApp: You’ll receive a points recap via WhatsApp after every purchase.

In your cart: Sign in on Rubaiyat.com to see your balance under "Ruba Rewards".

Your Ruba Rewards account: Sign in on Rubaiyat.com, go to "My Account" in the navigation menu, then click the "Ruba Rewards" tab to see your balance and transaction history.

Your digital card: Your points balance will be visible on your digital card.

In-store: Visit any store and our team can share your points balance and rewards with you.

Do I need to be signed in to earn or use points online?

Yes. You need to be signed in to your Ruba profile to earn and redeem points online.

Will I receive points for purchases made before joining Ruba Rewards?

No. Points are earned from the moment you join Ruba Rewards.

Can I use points together with other offers or discounts?

Points can be used with selected offers and discounts, where permitted. If a combination is not allowed, it will not apply at checkout or in-store.

Do all purchases earn points?

Points are earned on eligible purchases only. Points are not earned when paying with points (fully or partially).

Will I get my points back if I return a purchase?

Yes. If you return a purchase, any points earned from it will be removed, and any points you used will be added back to your balance, where applicable.

Can I transfer my points to someone else?

No. Points are personal to your account and cannot be transferred, shared, or gifted to another person, nor can they be exchanged for cash.

TIERS & REWARDS
How can I track my tier progress?

Your Ruba Rewards account: Sign in on Rubaiyat.com, go to "My Account" in the navigation menu, then click the "Ruba Rewards" tab to see your points balance and transaction history.

Your digital card: You can see your current tier in your mobile wallet. Add it to your mobile wallet for easy access to your points and seamless in-store use. The download link is in the e-receipt received after any online or offline purchase.

In-store: Visit any store and our team can share your tier, points balance and available rewards with you.

Where can I see my rewards?

In your cart: The easiest way is online at Rubaiyat.com – when you’re signed in, your rewards will appear in your cart under the "Ruba Rewards" section.

Your Ruba Rewards account: You can also view them in your "Ruba Rewards" account by signing in at Rubaiyat.com, going to "My Account" in the navigation menu, then clicking the "Ruba Rewards" tab.

In-store: Our in-store team can also share your available rewards with you.

How do I move up a tier?

You move up tiers by reaching a total purchase value. Jade starts at 0 SAR, Silver at 20,000+ SAR, and Gold at 50,000+ SAR.

Your points earning rate depends on your tier:
Jade: 0.09 points per SAR 10
Silver: 0.17 points per SAR 10
Gold: 0.26 points per SAR 10

What can cause a tier downgrade?

Your tier won't be downgraded under normal conditions. Once you reach a tier in Ruba Rewards, you retain it, and it is not affected by points expiry.

Exceptions: Your tier may be adjusted if points are reversed due to returns or refunds, or in cases of account misuse.

NEED HELP?
What if I am not receiving my points recap or e-receipts on my phone?

If you’re not receiving your points recap or e-receipts, your phone number may be incorrect. To update it, sign in at Rubaiyat.com and go to "My Account" at the bottom of the main navigation menu. The "Ruba Rewards" tab will appear next to "Profile" and "Orders". Here, you can update your profile details, including your phone number. You’ll need to verify your new phone number via OTP.

If your phone number is correct and the issue persists, please contact Customer Care at rubaiyat.com/pages/customer-care for assistance.

I am missing some points – what should I do?

Please contact Customer Care at rubaiyat.com/pages/customer-care for assistance.

I am struggling to sign in or am facing other account issues.

Please contact Customer Care at rubaiyat.com/pages/customer-care for assistance.

RUBA REWARDS TERMS

1. REWARDS & POINTS
  • Points are awarded on eligible purchases and are calculated based on the transaction value excluding Value Added Tax (VAT).
  • Points are valid for 12 months from the date of issuance, after which any unused points will automatically expire and be forfeited.
  • Points will not be earned on transactions where Ruba Payment (credit redemption) is used, whether in full or in part.
  • Reward vouchers are subject to the specific terms, conditions, validity periods, and usage restrictions set out on the rewards page and within the individual voucher at the time of issuance.
  • Points and rewards are non-transferable, non-exchangeable, and not redeemable for cash.
2. ACCOUNT & DATA PROTECTION
  • By participating in Ruba Rewards, you consent to the collection, processing, and use of your personal data for the purposes of administering the program, in accordance with applicable laws and our Privacy Policy.
  • Personal data will be handled in compliance with relevant data protection regulations applicable in the Kingdom of Saudi Arabia and the GCC, including principles of lawful processing, data minimization, and security.
  • You have the right to request access, correction, or deletion of your personal data by contacting Rubaiyat Customer Care department, subject to applicable legal and operational requirements.
  • Upon account deletion, participation in Ruba Rewards will terminate and any unused points, rewards, or benefits will be forfeited without compensation.
3. PROGRAM TERMS
  • Ruba reserves the right, at its sole discretion, to amend, suspend, or terminate the Ruba Rewards program, including its structure, benefits, or these Terms of Use, at any time.
  • Any changes will become effective upon publication on our website or through other communication channels, unless otherwise required by applicable law.
  • Ruba reserves the right to suspend or terminate accounts in cases of suspected misuse, fraud, or violation of these Terms.
  • Participation in the program constitutes acceptance of these Terms of Use, as amended from time to time.
4. POLICY AMENDMENTS
  • Rubaiyat reserves the right to update this policy periodically. Your continued use of our services constitutes acceptance of these changes.